I wasn't quite sure what to expect when I turned up to the Hort Lecture. Before arriving I had briefly browsed through some of their work that I could find online, I found it interesting, yet wasn't sure how it would apply to my work practice... I needn't have worried. The lecture theatre itself was packed to the brim, and when we were greeted by loud, raucous, punk music accompanied by flashing images of their work I knew we were in for a treat. Hort are all about 'play' and 'experimentation' (their name itself derives from the German word for 'kindergarten'), they embrace the 'outsiders' who aren't really sure where they fit in in the world of Graphic Design. The thing about Hort is that due to their multitude of talents and determination not to be pigeon holed into one particular genre, they have been lucky enough to work with a very diverse client base. Thus meaning, that during the lecture it would be very hard not to be drawn to some aspect of their work. I myself, was particularly intrigued by the work they did with Disney, creating 3D puppets and scenes, and in juxtaposition with this I also found myself drawn to their much more contemporary cutting edge work they are doing in collaboration with Nike.
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